Author name: larry

Marketing Trends in Staffing and Their Usefulness for Reaching Potential Candidates and Clients

Marketing trends in staffing, where buzzwords are plentiful, and every day brings a new “game-changing” idea. But let’s cut through the fluff and get real. If you’re still clinging to the idea that a generic job board post lands you top talent, it’s time to wake up and smell the algorithms. Here are the latest …

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The Importance of Continuing Education for Staffing Firm Recruiters

Oh, continuing education for staffing firm recruiters? Why bother, right? After all, who needs to keep up with the changing landscape of talent acquisition, industry trends, and evolving technologies? Let’s just stick with what worked in the early 2000s and call it a day! Sounds pretty ridiculous, right? Staffing firm recruiters, there is no time …

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Innovative Marketing Tactics for Niche Staffing Agencies

Picture this: You’re a niche staffing agency trying to stand out in a sea of generalists. Traditional marketing of broadcasting to a wide audience? It’s completely ineffective and outdated. While the big players cast a wide net, you’re zeroing in on specific industries and skills, demanding a laser-focused approach to snag the right candidates and …

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The Power of Testimonials in Staffing Firm Marketing

In a world where staffing firms are a dime a dozen, how do you make yours unforgettable? It’s not just about stellar service—it’s about trust and credibility. Imagine the impact when potential clients hear real stories of success straight from the mouths of those who’ve experienced it. According to Nielsen, a staggering 92% of people …

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The Art and Science of Truly Qualifying a Candidate

Imagine you’re assembling a championship sports team. Every player has to possess not only talent but also the right mindset, work ethic, and chemistry with their teammates. In the world of recruitment, qualifying candidates is essential to building that winning team. It’s not just about finding someone with the right skills; it’s about identifying those …

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The Importance of Candidate Experience in Recruiting

Ah, the Importance of Candidate Experience in recruiting? Let’s dive into this wildly overlooked gem, shall we? So, picture this: You’re a candidate, fresh and eager, ready to plunge into the thrilling world of job applications. You find a job posting that’s as generic as a plain bagel, but hey, you’re optimistic! You click “apply” …

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The Possible TikTok Ban: Will Long-Form Content Have a Renaissance?

Ah, the TikTok ban saga continues—the perennial “will they, won’t they” of the digital age. Just when you think TikTok’s final curtain call is upon us, it’s back for another encore. It’s the regulatory equivalent of a soap opera cliffhanger that just won’t quit. But let’s entertain the possibility that this latest threat isn’t just …

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The Importance of High-Touch Engagement with Candidates and Clients – Interview with Client Marketing Manager, Moriah DeJacimo

Let’s dive into the bustling world of recruitment and staffing, where “high-touch engagement” isn’t just the latest trend—it’s the cornerstone of building meaningful connections. Ever wonder what this term really means or how you make it work for you, especially when you’re trying to stand out to both eager job seekers and companies desperate for …

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The Intersection of Marketing and Staffing: The Value of Marketing for Staffing Firms

Oh, where do we even begin with the wild romance between marketing and staffing? It’s like they met on a blind date and realized they’re perfect for each other, yet they spend half their time pretending they don’t need each other. Spoiler alert: they do. Desperately. The intersection of marketing and staffing represents a crucial …

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