Author name: larry

recruiting ai

Recruitment & Gen AI: How They Impact Staffing Firms – Insights by LinkedIn

As we look ahead to 2025, the world of recruiting is entering a new era. Between the rise of generative AI (Gen AI), the endless debates over return-to-office mandates, economic rollercoasters, and a talent market that’s more cutthroat than ever, the old playbooks are pretty much useless. The traditional recruitment strategies of the past simply […]

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marketing automation for staffing firms

Marketing Automation for Staffing Firms: Tools and Techniques to Streamline Your Efforts

Facts are facts. Staffing firms face relentless pressure to deliver results efficiently and effectively. According to recent data, the staffing industry continues to grow, with over 16 million temporary and contract employees hired by U.S. staffing agencies in a year. With such growth, the need for streamlined operations has never been more critical. Enter marketing

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video marketing for staffing firms

Video Marketing for Staffing Firms: Engaging Your Candidates and Clients with Visual Content

Lights, Camera, Hire! In an era where digital content reigns supreme, staffing firms are discovering the power of video marketing. With video consumption on the rise, it’s no wonder that 85% of all internet users in the United States watch online video content monthly on their devices. This trend highlights a golden opportunity for staffing

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branding storytelling

The Importance of Branding Storytelling for Staffing Firms

Staffing firms face an evolving landscape where differentiation is key. Brand storytelling emerges as a vital tool for staffing firms, offering a unique way to connect with candidates and clients alike. According to recent data, businesses that leverage storytelling in their marketing strategies see a 30% increase in consumer engagement. This blog explores the essence

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influencer marketing

Influencer Marketing: How to Choose the Right Influencers for Your Staffing Firm

Let’s face it: influencer marketing is everywhere, and yes, although sparse it’s now in the staffing industry too. By partnering with the right influencers, staffing firms expand their reach, build credibility, and attract top talent. Choose wisely, and you could be swimming in new clients and top talent. Here’s a guide to help you select

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staffing firm brand

When and How to Reinvent Your Staffing Firm Brand

Let’s face it, every staffing firm brand ages—some better than others. In the cutthroat world of staffing, your firm’s brand either stays fresh or gets stale faster than last week’s coffee. Reinventing your staffing firm brand isn’t just about staying relevant; it’s about thriving in a world that moves faster than you say “new logo.”

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staffing firm marketing

How to Design an Effective Staffing Firm Marketing Strategy from Scratch

Are you absolutely 100% sure your staffing firm’s marketing strategy isn’t just a shot in the dark? Because let’s be honest, winging it might have worked once or twice, but it’s not exactly a sustainable strategy for long-term growth. Crafting a marketing plan that’s actually tailored to your firm’s unique needs could be the difference

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the power of storytelling

The Power of Storytelling in Marketing for Staffing Firms

Let’s face it, staffing firms, your marketing usually falls flat. You’ve got the same stale pitches, uninspired posts, and boring job descriptions that make people want to take a nap rather than apply. But hey, let’s talk about something that might just save you from becoming forgettable: storytelling. Yes, storytelling. It’s not just for bedtime

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podcast starter kit

How to Start a Podcast for Your Brand: A Step-by-Step Guide

Amplify Your Brand with a Podcast Starter Kit for Staffing Firms Nowadays, podcasts have surged in popularity, becoming an essential part of brand building. This versatile medium offers businesses a unique way to engage audiences, with over 2 to 2.5 million active podcasts and counting. For many, launching a podcast presents an opportunity to share

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traditional marketing

Is Traditional Marketing Dead? Reviving Strategies for Staffing Firms

In the digital era, where online platforms and social media have become integral to marketing strategies for staffing firms, many question whether traditional marketing methods have become obsolete. The rise of digital media has undeniably shifted the spotlight away from traditional marketing channels such as television, radio, print ads, and direct mail. Yet, dismissing traditional

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