our services
Marketing and
Sales Strategy
BRANDING
Reputation
Management
Sales and Recruitment Enablement
Digital Marketing
MARKET RESEARCH AND ANALYSIS
Approach any member of your team and ask them: “Describe our company in one word.” You might be surprised to find their responses vary dramatically, with less than half likely to offer a consistent description. To foster a successful marketing strategy, it’s crucial that everyone is on the same page. Ready to learn how to craft a robust, synchronized marketing and sales strategy?
Branding is king, right? But that wisdom seems to only apply to everyone else’s business. This oversight occurs due to budget constraints or skepticism about the potential ROI. Branding, however, is not just an expense—it is an integral aspect of a successful business that significantly influences its financial trajectory.
Reputation Management
One of the key areas that many staffing firms don’t pay enough attention to is staffing firm brand reputation management. You may think you have thick skin and allow people to say anything they want about you, but it is not about your thick skin or thin skin. It is about the reputation that is being created for your organization and its effect on the hiring of consultants, internal staff, and the opinion of clients that see it.
Ah, the mystical power of proactive marketplace engagement – so tragically overlooked. And the idea of a ‘campaign’? Terrifying! But an orchestrated recruitment enablement campaign designed just for your company doesn’t necessarily sound scary.
We believe in embracing a tailored, data-driven approach to digital marketing. Engaging meaningfully with your prospects? That’s our breakfast cereal. Our expertise stretches across various digital channels as we strive to keep your brand at the forefront of the digital scene.
We believe that the key to your business’s expansion lies not just in looking at new markets but understanding them inside out. Market research? More than just a tool—it’s a magical compass that points your strategic decisions toward success.
Approach any member of your team and ask them: “Describe our company in one word.” You might be surprised to find their responses vary dramatically, with less than half likely to offer a consistent description. To foster a successful marketing strategy, it’s crucial that everyone is on the same page. Ready to learn how to craft a robust, synchronized marketing and sales strategy?
Branding is king, right? But that wisdom seems to only apply to everyone else’s business. This oversight occurs due to budget constraints or skepticism about the potential ROI. Branding, however, is not just an expense—it is an integral aspect of a successful business that significantly influences its financial trajectory.
One of the key areas that many staffing firms don’t pay enough attention to is staffing firm brand reputation management. You may think you have thick skin and allow people to say anything they want about you, but it is not about your thick skin or thin skin. It is about the reputation that is being created for you organization and its effect on the hiring of consultants, internal staff, and the opinion of clients that see it.
Ah, the mystical power of proactive marketplace engagement – so tragically overlooked. And the idea of a ‘campaign’? Terrifying! But an orchestrated recruitment enablement campaign designed just for your company doesn’t necessarily sound scary.
We believe in embracing a tailored, data-driven approach to digital marketing. Engaging meaningfully with your prospects? That’s our breakfast cereal. Our expertise stretches across various digital channels as we strive to keep your brand at the forefront of the digital scene.
We believe that the key to your business’s expansion lies not just in looking at new markets but understanding them inside out. Market research? More than just a tool—it’s a magical compass that points your strategic decisions toward success.
Marketing for Staffing
Firms are no longer solely competing with local rivals; they’re up against national and international entities, all vying for the attention of potential clients and candidates. Some staffing firms, particularly those that have been in business for a long time, might be skeptical of modern marketing tactics. They might think, “We’ve been successful without it, so why change now?” However, as the business landscape evolves, so must the strategies staffing firms employ.
Good talent isn’t just wandering around, waiting for a sign from above to guide them to your staffing firm. Nope, they’re being wooed, courted, and lured by everyone else. Contact us to see how S.J.Hemley can step up your marketing game!
about us
At S.J.Hemley Marketing, family is at the heart of our brand. The ’S’ stands for Seth and the ‘J’ for Jordan, our dynamic co-founders and visionaries for the future. We founded this company on the conviction that the foundation of a company’s success lies in its strategic blueprint, effective team communication, and precise execution. Recognizing and admitting the need for a clear strategy is vital; no business should find itself with a vision known to only one.
STAFFING FIRM MARKETING CASE STUDIES
Marketing Strategy
Branding
Integrated Website and ATS
Social Media
Marketing Strategy
Everything sounds good and everything sounds bad without defining your strategy. Why are you going to the tradeshow? Why aren’t you advertising jobs with new sources?
Check out how this firm began by defining its strategy, sharing it with its entire team, and unifying its entire staffing firm toward a common repeatable goal with its recruiting marketing strategy.
Branding
With thousands of firms competing for the attention of clients, candidates and attracting new internal staff.
Check out how this firm began the process of differentiating themselves from the pack.
Have you ever felt that you couldn’t penetrate the clients you wanted to target? Have you wanted candidates to bring you more candidates?
Generating solid leads for both clients and candidates takes effort. Check out how this staffing firm utilized lead generation to achieve their marketing goals.
Integrated Website and ATS
IS YOUR WEBSITE OLD AND NOT WORKING DIRECTLY WITH YOUR ATS?
It is one thing to feel like your site is out-of-date. It is entirely different to realize that it is not driving candidates or clients. Is it reducing workload? Is it integrated with your ATS?
Check out how this staffing firm brought their site from 1990 to present. Also, see how they integrated with erecruit and modernized their workflow in the process.
Social Media
WHAT DOES SOCIAL MEDIA DO?
This is a very common thought, but the reality is do you know how to use social media in your staffing firm marketing to drive awareness amongst clients and truly generate candidates?
Check out how this staffing firm has driven superior candidate flow utilizing social media.
Marketing Strategy
Branding
Sales and Recruiting Enablement
Integrated Website and ATS
Social Media
Marketing Strategy
Everything sounds good and everything sounds bad without defining your strategy. Why are you going to the tradeshow? Why aren’t you advertising jobs with new sources?
Check out how this firm began with defining their strategy, sharing it with their entire team and unified their entire staffing firm toward a common repeatable goal with their recruiting marketing strategy.
Check It Out!
Branding
Check out how this firm began the process of differentiating themselves from the pack.
Check It Out!
Sales and Recruiting Enablement
Have you ever felt that you couldn’t penetrate the clients you wanted to target? Have you wanted candidates to bring you more candidates?
Generating solid leads for both clients and candidates takes effort. Check out how this staffing firm utilized lead generation to achieve their marketing goals.
Integrated Website and ATS
IS YOUR WEBSITE OLD AND NOT WORKING DIRECTLY WITH YOUR ATS?
It is one thing to feel like your site is out-of-date. It is entirely different to realize that it is not driving candidates or clients. Is it reducing workload? Is it integrated with your ATS?
Check out how this staffing firm brought their site from 1990 to 2015. Also, see how they integrated with erecruit and modernized their workflow in the process.
Social Media
WHAT DOES SOCIAL MEDIA DO?
This is a very common thought, but the reality is do you know how to use social media in your staffing firm marketing to drive awareness amongst clients and truly generate candidates.
Check out how this staffing firm has driven superior candidate flow utilizing social media.
Contact us
CHECK OUT SOME
OF OUR WORK
Gain insights into the challenges we’ve tackled, the solutions we’ve crafted, and the results we’ve achieved. Discover firsthand the power of data-driven strategies, captivating creative campaigns, and results-focused marketing initiatives. Each project exemplifies our commitment to excellence.
WHAT OUR STAFFING FIRM
MARKETING CLIENTS HAVE TO SAY
Larry’s support and expertise was invaluable in helping us refresh the Genuent brand and launch our new offering – Talent Path. His expertise spanned every aspect of marketing – from strategy to branding, from website design to building the right internal culture. His leadership and experience came at a time when we completely dismantled our marketing, and frankly, we never missed a beat.
IHRIM engaged S.J. Hemley to overhaul and “professionalize” our approach to marketing and outbound communications; across website redesign, campaign management, email & social media outreach, branding, and creative design. S.J. Hemley has provided valuable insights into best practices, current trends, and quick, cost-effective fixes – all of which are crucial for a non-profit organization. Having a partner we trust for advice is as important as their commitment to strategy execution.
S.J.Hemley Marketing has been an incredible partner to Sysazzle. Their team's knowledge of the industry is deep and wide. Their passion for helping companies brand, market, train and hold accountable the people and processes required to grow are world class. Their success for us is because they have a focused, thorough and "all in" approach to their work. The entire S.J.Hemley Marketing team are second to none.
For several years now, Resource Options has relied on the team at S.J. Hemley Marketing to develop and drive our marketing initiatives. From web site design and implementation, to outreach campaigns, corporate branding and social platforms, Larry and his team have performed superbly as a supplemental resource to our corporate team. The SJH team is responsive, engaging and goes above and beyond to ensure our needs are met. Their actions consistently align with our vision and results are measurable. I highly recommend SJH to anyone seeking fresh ideas and creative thinking.
S.J. Hemley is more than a partner they are a trusted advisor both to our marketing direction but also due to their knowledge of staffing they bring insight to the table that helps us drive the business. The major website overhaul we just completed is a reflection of a collaborative approach that resulted in an outstanding creative solution.
S.J.Hemley Marketing partnered with us to drive all of our marketing efforts. They brought us forward with all of our marketing from website and case studies to new logo to lead generation and more. We now portray the image we believe the Softworld brand should and it is delivering.
I am incredibly happy we selected SJHemley! We had the daunting task of replacing an outdated website with a completely innovative design that had to be secure, have a great workflow and be integrated into our existing systems. Larry and his team are true partners in their creative process and also in their execution and delivery. They showed us what was possible and delivered a creative solution that exceeded our expectations. I am very happy we selected SJHemley, I highly recommend!
Blog
Ever been on a date where you did all the talking, but your match never showed up? That’s your recruiting
Here’s the thing about traditional lead generation: it’s a grind. Cold calls, endless outreach, LinkedIn deep dives that end somewhere
If LinkedIn were a cocktail, it’d be a mix of professional networking, lead generation, and a dash of ‘I know