Centurion
Website, Campaign
This client specializes in technology solutions for both the commercial and public sectors. They sought to enhance their brand recognition and attract top talent. Their goal was to engage their team members in social media initiatives to boost individual and company profiles. They were in need of a holistic social media strategy that showcased their community engagement, the diverse range of roles they offer, and their proficiency in government sector projects.
Problem:
This client specializes in technology solutions for both the commercial and public sectors. They sought to enhance their brand recognition and attract top talent. Their goal was to engage their team members in social media initiatives to boost individual and company profiles. They were in need of a holistic social media strategy that showcased their community engagement, the diverse range of roles they offer, and their proficiency in government sector projects.
Solution:
We initiated our efforts by crafting an extensive editorial calendar encompassing a wide array of topics. These ranged from highlighting trending job postings and fostering community engagement to creating original blog articles centered around technology. Additionally, we aimed to humanize the brand by introducing their recruiters and establishing a robust presence in the government technology sector. To bolster our strategy, we implemented a hashtag campaign that consistently draws in our target audience and fuels a continuous influx of candidates.
40% more Social media interaction
Increase of website users by 37%
Doubled Search inquiries
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