Are you sitting in a conference room right now trying to decide whether or not your staffing firm needs to start a company blog? Is there a blog on your website that hasn’t had an article posted to it in over a month? Are you convinced that writing weekly blog articles requires too much time […]
To Blog or Not to Blog? Read More »
Do you have a Twitter profile set up for your staffing firm? Is the business description and contact information accurate and up-to-date? Are you following the right type of industry-specific accounts and are your attracting followers in your identified target audience? There are many questions to answer before jumping into social media, but the potential
Using Twitter to Boost Staffing Firm Online Engagement Read More »
Social media is a huge part of brand building, and the success of your staffing firm depends on receiving positive feedback and spreading the word to others. LinkedIn, Facebook and Twitter are great platforms for distributing your content and reaching your target audience, but be careful to stay on top of your accounts. Real-time feedback
Representing Your Staffing Firm on Social Media Read More »
When identifying sources of new business for your staffing firm, does your website jump out as a lead generator? Do you regularly receive requests from clients and candidates who are looking for follow-up from your sales team and recruiters? If you are less than satisfied with your staffing firm website performance, be proactive in order
Is Your Staffing Firm Website Performing the Way You Expected? Read More »
If you are looking to increase your search engine optimization (SEO) ranking, a company blog is a great way to generate interest and draw potential candidates and clients to your site. Creating a blog landing page on your staffing firm website and figuring out the overall design and feel for your posts is the easy
Using Social Media to Promote Staffing Firm Blogs Read More »
Social media provides a direct link to qualified candidates and top clients, but is your staffing firm truly using this medium to your advantage? Are you making an effort to build relationships and establish your firm as a trusted resource? By building up your online network and cultivating those relationships, you are helping to stimulate
How to Keep Your Social Media Efforts on Target Read More »
The impact of social media in today’s world is undeniable, so it is important that you carefully lay out your social media goals and craft a solid social media marketing strategy. A positive social media campaign has the potential to make a business and create brand ambassadors for life. Conversely, a social media campaign that
Increasing Engagement through Social Media Outreach Read More »
In order to effectively engage with your staffing firm target audience, you must figure out new ways to hold their attention and attract new followers. Give your content marketing a multimedia boost by breathing new life into your website, blog articles and social media posts. People are much more likely to interact with a social
Give Your Content Marketing a Multimedia Boost Read More »
Branding efforts are an important aspect of every staffing firm marketing strategy. In order to recruit highly qualified candidates and attract new clients, you must have a strong brand with a reputation for delivering exceptional service. Within the staffing industry, the power of a personal reference cannot be underestimated. A vote of confidence from a
Top 5 Branding Issues for Staffing Firms Read More »
Are you confident that your staffing firm is targeting the most appropriate clients and candidates? How do you know whether your marketing efforts are focused on the right audience? Is your team in agreement with your identified staffing firm target audience? Management needs to assure that all team members are held accountable for delivering a
Is Your Staffing Firm Targeting the Right Audience? Read More »
300 Canal Street #8508
Lawrence, MA 01840
