In order to be a successful staffing firm, you need to market your services in order to secure two things: clients and candidates. What are the most successful strategies for securing solid clients with the potential for multiple hires? How do you go about attracting the top talent in your niche of the staffing market? […]
Successful Staffing Firm Marketing Strategies Read More »
The staffing industry is all about people, so you must pay close attention to the feedback that you receive from your clients and candidates. Those staffing firms that listen carefully and make adjustments to their service delivery techniques are the firms that gain the trust of their clientele and build brand loyalty. Don’t be afraid
Are You Listening to Your Clients and Candidates? Read More »
Staffing firms are embracing social media as a way to interact with top talent, build candidate pools, and distribute information about available consulting positions. Candidates are making use of social media to search for opportunities within their field and locate reputable staffing firms. Social media also presents recruiters with an amazing opportunity to leverage online
Social Media Recruiting Read More »
Staffing firms today must always be one step ahead of their competitors and anticipate the needs of both clients and candidates. One obvious way to make sure you are keeping current with the demands of today’s tech-intensive staffing industry is to ensure that your staffing firm’s website is responsive to mobile devices. Allowing individuals to
Integrating Your Staffing Firm’s Website with Your ATS Read More »
Congratulations! Your lead generation campaign is a success and you now have the names and contact information for some promising candidates. What your staffing firm does with those leads is going to determine how many of those candidates end up working with your firm and how many choose to work with another staffing agency. Your
The Importance of Candidate Lead Nurturing Read More »
Attending trade shows and career fairs are major parts of the marketing strategy for many staffing firms. Unfortunately, trade shows and career fairs also demand a substantial portion of the marketing budget. Attendance fees, travel expenses for your team, and shipping fees for your booth all add up quickly, so in order to ensure you
Essential Components of Trade Show Booth Design Read More »
A strong brand means brisk business for any company; however, in the staffing world a strong brand is essential. In order to attract the top talent, staffing firms need to convey the message that they value a consistent workplace culture and represent clients who value their employees. Brands have the ability to stimulate the growth
Why a Strong Company Brand is Essential for Your Staffing Firm Read More »
The key to building your staffing firm is to generate qualified prospects and convert those leads into clients and job candidates. Social media gives you the ability to directly connect with users all over the world; however, before jumping into the social media arena, you must be sure to develop a sound social media strategy
Things to Keep in Mind When Developing a Social Media Strategy for Your Staffing Firm Read More »
Lead generation is essential to the viability of your staffing firm. The ultimate goal of a lead generation campaign is to attract your target audience and drive ROI. In order to bring in new business and stimulate your sales pipeline, you must peak people’s interest by highlighting what differentiates your staffing firm from the rest
Lead Generation Tips for Your Staffing Firm Read More »
Video is a great way to build connections with your target audience. Video marketing allows you to share much more than printed materials and to communicate your branding message. Next to a face to face meeting, a well done marketing video is the best way to communicate your staffing firm’s personality and create a unique
5 Ways to Incorporate Video into Your Staffing Firm’s Marketing Efforts Read More »
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