Marketing Strategy

Online Branding

5 Branding Message Mistakes Your Staffing Firm Must Avoid

Designing a branding message includes creating a slogan and message to identify your staffing firm and using that brand to distinguish your firm from your competitors. A great branding message conveys a certain feeling and allows your target audience to relate to your message. It is imperative that your brand has meaning behind it; brands […]

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Social Media for your Business

5 Tips to Help Identify Your Staffing Firm’s Target Audience

Marketing is all about promoting your staffing firm and letting potential clients and candidates know what sets you apart from your competitors. Marketing efforts take many different forms and of course require marketing budgets of various sizes. Whether your staffing firm has an unlimited marketing budget (unlikely) or whether you are working within the confines

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Sales Strategy

Criteria for a Successful Staffing Firm Lead Generation Campaign

In order to stay competitive in today’s business world, staffing firms must constantly evaluate and refine their approaches to lead generation. Creating a buzz about your staffing service is an essential part of developing a sales pipeline. Budget is definitely something to consider; however, a small budget does not rule out the possibility of a

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Website Development

5 Ways to Increase Traffic to Your Staffing Firm’s Website

Qualified candidates are searching online for opportunities and you want them to check out the available consultant positions on your site. Therein lies the challenge: How do you increase traffic to your website and get people to return in the future? Check out the following suggestions and assess the steps your staffing firm must take

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Who What Where

5 Tips to Taking Control of Your Staffing Firm’s Online Reputation

Now more than ever before, the online reputation of your staffing firm is directly tied into your long-term viability. Clients want to do business with great firms and candidates are looking to sign on with respected agencies. Your staffing firm’s online reputation affects your ability to attract new clients and to retain your current clients.

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