For every staffing firm, lead generation is an essential priority in order to ensure a viable business. Generating leads is a constant challenge and staffing firms need to be proactive and willing to interact in today’s world of social media. Blogs are no longer a ‘nice thing to have’; blogs are a major lead generation […]
Lead Generation Secrets for your Staffing Firm Read More »
Every staffing firm likes to think that their agency is the best at doing what they do. What is best about you? What is different about your firm? What makes one firm stand out above their competition? Why would clients and candidates be inclined to do business with one staffing firm over another? Therein lies
The Importance of Differentiating Your Staffing Firm Read More »
In order to be a successful staffing firm, you need to market your services in order to secure two things: clients and candidates. What are the most successful strategies for securing solid clients with the potential for multiple hires? How do you go about attracting the top talent in your niche of the staffing market?
Successful Staffing Firm Marketing Strategies Read More »
The staffing industry is all about people, so you must pay close attention to the feedback that you receive from your clients and candidates. Those staffing firms that listen carefully and make adjustments to their service delivery techniques are the firms that gain the trust of their clientele and build brand loyalty. Don’t be afraid
Are You Listening to Your Clients and Candidates? Read More »
Staffing firms are embracing social media as a way to interact with top talent, build candidate pools, and distribute information about available consulting positions. Candidates are making use of social media to search for opportunities within their field and locate reputable staffing firms. Social media also presents recruiters with an amazing opportunity to leverage online
Social Media Recruiting Read More »
Staffing firms today must always be one step ahead of their competitors and anticipate the needs of both clients and candidates. One obvious way to make sure you are keeping current with the demands of today’s tech-intensive staffing industry is to ensure that your staffing firm’s website is responsive to mobile devices. Allowing individuals to
Integrating Your Staffing Firm’s Website with Your ATS Read More »
Congratulations! Your lead generation campaign is a success and you now have the names and contact information for some promising candidates. What your staffing firm does with those leads is going to determine how many of those candidates end up working with your firm and how many choose to work with another staffing agency. Your
The Importance of Candidate Lead Nurturing Read More »
Your staffing firm’s brand is more than just a unique logo created by a graphic designer or your tagline at the top of your company stationery. Your brand is an integral part of who you are and what you represent. Have clients had a good experience with the candidates you have placed with them in
Why Ethics Must Be an Integral Part of Your Staffing Firm’s Branding Efforts Read More »
Marketing your staffing firm is not a task to be taken lightly. Marketing budgets are usually set at the beginning of the year, but before embarking on a campaign it is important to plan out a comprehensive marketing strategy. As we have detailed in earlier blogs, the first step is to determine your target audience,
The When of Marketing Strategy Read More »
Attending trade shows and career fairs are major parts of the marketing strategy for many staffing firms. Unfortunately, trade shows and career fairs also demand a substantial portion of the marketing budget. Attendance fees, travel expenses for your team, and shipping fees for your booth all add up quickly, so in order to ensure you
Essential Components of Trade Show Booth Design Read More »
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