Marketing Strategy

How to Use Your Staffing Firm Social Media for Lead Generation

How to Use Your Staffing Firm Social Media for Lead Generation

Is your social media marketing solely focused on building your company’s branding? If so, you are missing out on a great opportunity to use a very effective tool to generate leads and grow your business. Social media allows you to communicate with specific segments of your target audience, direct traffic to your website, as well

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Market Research Ideas for Your Staffing Firm

Market Research Ideas for Your Staffing Firm

In today’s business environment, conducting market research is not only mandatory, but also the best way to make the educated decisions that your organization needs. Is your company headed in the right direction? Does your message draw the attention of your target audience? Are candidates and clients satisfied with your services? What sets you apart

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How to Enhance Your Content Marketing with Social Media

How to Enhance Your Content Marketing with Social Media

Just go for it! Your content marketing engine needs premium fuel and your social media platforms have the necessary octane boosters. However, simply creating accounts on every social media platform and posting content is not the way to gain traction and stimulate your audience. The challenge is to leverage your social media channels in ways

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Creating an ROI Content Marketing Strategy Formula

Creating an ROI Content Marketing Strategy Formula

Want to know a great return on investment (ROI) formula for your staffing firm? It’s content marketing. Producing and sharing informative content is an effective way to engage your target audience and drive them to your website. When your company becomes the source of qualitative industry related material, you intrigue people to turn to you

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