We all know how tough it is when it comes to staffing firm prospects and reaching out via social media; however, we don’t always use the tools at our discretion. Today, let’s talk about using social media to drive and enhance your prospecting efforts. Conceptually, we all know to look at LinkedIn and yet we […]
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There have been so many changes in search engine optimization that most staffing firms have barely been able to keep up. While Google, Yahoo and Bing make a habit of re-doing their algorithm as a standard approach, this last 6 months has seen more changes to each of them then in the previous two or
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You attended a tradeshow and maybe even presented or sponsored an event, but how do you know whether you made a good investment for your staffing firm? Did you generate qualified leads to pass onto your recruiting and sales teams? Is this a show that you plan on attending again next year? In order to
Are You Realizing ROI From Your Staffing Tradeshows? Read More »
The topic of staffing firm analytics tends to be the one area that every single firm rolls their eyes at and simply thinks to themselves, that is the boring stuff. Well, the boring stuff is actually the material that yields the best results. We all have beliefs about our firms and what they bring to
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Growth is the component that every staffing firm is looking for in their business. I think we make it harder than it needs to be because we don’t look at the strategy and how to get to our end goals. There are two very simple roads for you to take when growing your staffing firm
Growing Your Staffing Firm Business Read More »
Several years ago, I was driving on the highway with my 18-month-old when I heard a little voice from the back seat say the word “McDonald’s”. At first, I didn’t think much about it other than he sure does love McDonald’s. Within a few minutes, I realized that my child of 18 months can read!
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Well, the first thing I want to start off with is that posting your jobs on LinkedIn, Facebook, Twitter, etc., does not equal staffing firm social media recruiting. We all know that every recruiter wants to expose every job to every candidate as quickly and efficiently as possible. But, for those of us who are
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Let’s all work hard, not smart. Oh wait, I think it’s the other way around. When we talk about referrals, what we are talking about is the concept of working smart and a little less hard. Every firm understands the benefits of referrals; however, the reality is that large percentages of firms wing it when
Why Having a Staffing Firm Referral Program is So Valuable Read More »
K.I.S.S., keep it simple stupid. The most effective staffing firm email marketing follows a simple rule – keep it simple. We need to look at what we are trying to communicate, how we are going to communicate it, and how we are going to get people to respond. Makes it sound easy doesn’t it? Subject
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Search engine optimization (SEO) is more math and science than art, yet most people think there is some magic trick to choosing Staffing Firm SEO Keywords. When attacking your SEO you need to understand that every page on your site is a new opportunity for a landing page for new visitors to find. In other
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