A common question is…what is in a brand? Is it the pretty pictures that represent the faces of our company? Is it the logo, or is it the look and feel? What about the social media presence? Is advertising part of brand? Is public relations a component? If you notice, the item not listed is […]
What does your brand stand for and where oh where is the ROI? Read More »
To survive in a fast-paced marketing world, you need to stay ahead of the curve. Keep in mind that the marketing strategy is your game plan for everything. Without a successful marketing strategy, the prospect of your business growing is more reliant on luck than skill. Even though many companies know the right order
Ready, aim, fire: The right order in Marketing Strategy Read More »
What has your database done for you lately? Did you know that a staffing firm has an average placements rate of 0% and the top performers achieve 5% placements with their database? Would you set fire to three million dollars? I guess you wouldn’t. Staffing Firms spend between 700,000 to three million dollars on
What was old is new again, tips for superior recruiting Read More »
Are podcasts kicking TV and books to the curb? While this may be an exaggeration, podcast popularity continues to grow each year, making it one of the best mediums to utilize to enhance thought leadership and brand expansion. Last year, there was around 120 million podcast listeners in America alone (Statista Research Department) . If
Why You Should Add Podcasting to Your Marketing Strategy Read More »
Every staffing firm marketing strategy is different, but there are some assets that most organizations use: social media marketing, a responsive up-to-date website, email campaigns, etc. But what are some assets you might not be utilizing that are essential to increasing your success? We’re here to spill the tea to help you level up your
Marketing Strategy Essentials You Didn’t Know You Needed Read More »
Everyone uses email – so, how do you stand out from the crowd? How do you break through the noise? There are various ways to utilize email to your advantage when it comes to both candidates and clients. This blog provides you with some content ideas to include in your staffing firm email marketing efforts
What to Include in Your Staffing Firm Email Marketing Read More »
We all know that it pays to be different. However, saying you’re unique is one thing, but actually standing out from the crowd and delivering different service from your competition is quite another. In other words, it is essential that you don’t just talk the talk, but you walk the walk! So, how do you
How to Differentiate Your Staffing Firm Brand Read More »
As you know, crafting your staffing firm marketing strategy is not always an easy feat. There are various essential elements that go into creating a successful marketing plan, and the tools and best practices are always changing. So, how do you set yourself up for success? This blog dives into the three marketing mistakes you’re
3 Marketing Mistakes You’re Making & How to Fix Them Read More »
It’s safe to say that lead generation for staffing firms is a constant need. There are many different ways to discover leads and find potential new clients and consultants, some tactics being more popular today than they were before. In this blog, discover many effective ways to generate leads for staffing. Keep in mind that
Effective Ways to Generate Leads for Your Staffing Firm Read More »
As a staffing firm, you know people – you know how to pick out a needle in a haystack and entice them towards the perfect role for them. But do you know how to market to them? Do you know what content they really want to see? This blog gives you four essentials for you
Four Staffing Firm Content Strategy Essentials Read More »
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