Email Marketing

Email Marketing

8 Email Marketing Campaign Tips for Staffing Firms

Email is not dead! Email marketing campaigns are proven to increase revenue directly. Sending effective emails that do what is intended is tricky, but most of the time you are overthinking it. Communicating to your audience through email gives opportunities to get personal and reach them directly. Check out these eight essential email marketing tips […]

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nurture marketing campaign

What are Nurture Marketing Campaigns?

A nurture campaign is an inbound marketing strategy that builds long-term connections with potential clients. Nurture marketing takes a long-haul approach to know your audience. They provide them with valuable knowledge through content marketing. Who is your audience? What valuable knowledge do you have that they should know? How will you communicate with them? What

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Staffing Firm Email Marketing

Tips for Increasing Staffing Firm Email Conversions

If content is king, what does that make staffing firm email conversions? We’ve all spent time building better emails, building better landing pages, but the reality is, success is measured in return on investment (ROI). ROI is achieved through a number of key factors in your staffing firm email marketing campaign. 1. Successfully getting your

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email marketing journey for staffing firms

The Next Generation of Staffing Firm Email Marketing

We all know that multi-touch marketing is more effective than any single email you can send out. When we say multi-touch marketing, we’re talking about omnichannel marketing, or more specifically, multistep email campaign journeys. The multistep email journey approach ensures that you’re not just marketing to the masses, but also to the individual by catering

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Putting it in Staffing Firm Autopilot: Why You Need Email Marketing Automation

Defining your email strategy When it comes to your email strategy, it’s always important to look at your areas of business that need assistance. Different staffing firms struggle in some areas more so than others, whether it’s candidate acquisition, client acquisition, or keeping up with current candidates and consultants. There are so many different areas

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