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The Marco, Polo of SEO
Marco! Polo! Marco! Polo! Hopefully you know the game of Marco, Polo. We’ve all grown up with various versions of the game, but essentially, someone with their eyes closed is searching for other players by yelling “Marco” and listening for the others to respond “Polo” in hopes of finding them. Marco, Polo is a great […]
Recruitment Advertising Tips for your Staffing Firm
Alright, I’m going to get on my soap box right now. For the last 20 years, we have been teaching and preaching to the sales and recruiting teams of staffing firms the importance of the job description. I’m sure as leaders of your organization, you’ve had plenty of conversations about the quality of the job […]
What Goes into Building your New Staffing Firm Website
Whenever someone is approaching a new website for their staffing firm, there are a number of factors that go into it. This includes what content you want, special practice areas that go into your business, your corporate culture that you want reflected, as well as the overall tone you want set. Beyond that are the […]
Does your brand matter? Make your brand stand above.
Before they were Nike, they were just a shoe company. Before they were Apple, they were a small computer company. Before they were McDonald’s, they were a small hamburger joint. Most people think that the business comes and then the brand develops, but nothing could be further from the truth. These brands have something simple […]
A Look into your Staffing Firm Marketing Strategy for 2020
With 2020 in the immediate future, marketing strategy has become increasingly important. Many staffing firms have not spent enough time digging into their marketing strategy, and the forecast for 2020 is more problematic than recent years. As we look into 2020, we see an uncertain economy that brings complexity to our various staffing firms. The […]
