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The Crucial Role of Employer Branding in the Staffing Industry
Here’s a novel idea! Let’s talk about the underrated topic of “Employer Branding” in the staffing industry. Because, why not? It’s not like anyone ever told you that your company’s reputation might actually matter when it comes to attracting talent. Oh, wait… The world of staffing is an intense, competitive environment where businesses strive to […]
From Strategy to Execution: Building Your Staffing Firm’s Marketing Plan and Budget
Congratulations! You have completed the critical first step of formulating a marketing strategy for your staffing firm. Now, it’s time to translate this grand strategy into a pragmatic, detailed marketing plan and budget. In this blog post, we’ll walk through this process step-by-step, providing insight into transforming your strategy into a tangible plan of action […]
5 Email Marketing Myths to Avoid
Email marketing for staffing firms is one of the oldest digital marketing tools; therefore, it has accumulated many misconceptions over the years. Email marketing myths are common, but are harmful to your staffing firm. Email marketing is still one of the most effective lead-generating tools, providing you with the most direct line of communication with […]
The Do’s and Don’ts to Using Social Media for Your Staffing Firm
Social media has revolutionized the way staffing firms reach and interact with their target audience. With the use of platforms such as LinkedIn, Twitter, and other sites, recruiting firms connect with their clients more effectively than ever before. Not only do these sites help build relationships and spread awareness about their services, but they also […]
Why are they not coming to my tradeshow booth? The Art of Tradeshows
There are many factors that go into making a tradeshow successful for your staffing firm. There is more to it than simply creating an attractive tradeshow booth for your next event. Two main differences between a good and bad tradeshow are first, the host of the event bringing in a strong audience and quality content, […]
