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What does your brand stand for and where oh where is the ROI?
A common question is…what is in a brand? Is it the pretty pictures that represent the faces of our company? Is it the logo, or is it the look and feel? What about the social media presence? Is advertising part of brand? Is public relations a component? If you notice, the item not listed is […]
Short Message Service (SMS) for Recruitment Marketing
Text message marketing also know as SMS is a highly effective tool for staffing firms, allowing recruiters and HR professionals to directly communicate with potential candidates. SMS communication offers many benefits, including best practices that should be kept in mind. However, one should also be aware of the potential challenges that arise when implementing SMS […]
9 Steps to Track and Optimize your Recruitment Marketing Campaign
Tracking and optimizing your recruitment marketing campaign for your staffing firm is an essential part of attaining recruitment goals and making the hiring process more efficient. This guide helps you gain understanding of how to track and optimize the results of your recruitment marketing program. By taking the time to analyze, measure, and adjust your […]
9 Recruitment Marketing Strategies to Attract Top Talent in 2023
Do you feel all your recruitment marketing strategies seem to fall flat? Are you having a difficult time finding quality candidates? All staffing firms strive to achieve success by finding the best professionals for their clients. To make sure you’re able to find, hire and keep top-tier talent, it is essential that you have an […]
Top 7 LinkedIn Recruitment Strategies to Improve Client and Candidate Engagement in 2023
Crafting successful LinkedIn recruitment strategies is an important investment of time and energy that pays off for your staffing firm in the long run. Unlike other social networks, LinkedIn is distinctively designed to help businesses reach their marketing goals, making it a valuable asset in any marketing toolbox. However, with a well-crafted LinkedIn plan, you […]