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Market Research Risk

Removing the Risk from Staffing Firm Marketing Research

Research plays an important part in staffing firm marketing decisions. Who is our ideal target audience and what are the best ways to drive those candidates and clients to our staffing firm? What sets us apart from our competitors and how do we capitalize on those differentiators? Is now the best time to open that […]

Social Media

Is Your Staffing Firm Social Media Doing Anything?

Social media helps people communicate with friends and family and stay in touch with what is happening in the world. Assuming you are using it correctly, social media is also a vehicle for building brand loyalty and attracting new clients and candidates to your staffing firm. Are you actively engaged on social media sites such […]

Website

How to Differentiate Your Staffing Firm Website

Take a minute to perform a Google search for ‘staffing firm,’ or ‘recruiting firm,’ or ‘staffing agency,’ or ‘staffing company.’ Did you find page after page of results advertising staffing services? Clients and candidates looking for firms to work with are performing those same searches every day. Given the sheer number of staffing firms, it […]

Lead Generation

Untapped Potential: Generate Leads by Reconnecting with Former Consultants

Are you missing out on a huge source of potential leads? Have you neglected one of the most skilled talent pools at your disposal? Former consultants, especially the best and brightest individuals, represent an amazing source of qualified leads for your staffing firm. It is important to keep track of your former consultants and to […]

Corporate Social Responsibility

The Value of Social Responsibility when Differentiating Your Staffing Firm

If your goal is to remain competitive and viable, it is imperative that you differentiate your staffing firm and stand out from your competitors. A great way to position your company within the industry is to tell your target audience what makes you different and why they need to do business with your staffing firm. […]

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