Sooner or later, most businesses need to rebrand their company in order to project their current brand image. Apple has rebranded three times, Starbucks has four times and Pepsi has done it 11 times. Every company needs to take time to evaluate their brand and start to wonder if their current branding is doing more […]
5 Signs It’s Time to Rebrand Your Staffing Firm Read More »
What kind of content are you putting in your job postings? Nowadays, many recruiters are simply posting job ads without considering what a candidate wants to see. Generally, a typical job advertisement has removed any client specific information through a basic clean up. Although it’s important to do a general clean up of a job
Trends in Recruitment Advertisements Read More »
Have you set up Google My Business? If not, today is the day to do so. If you’re not exactly sure what Google My Business is, odds are you have seen it when searching for a specific business. It’s the side bar on the right side of page 1 of your Google results that showcases
Have You Set Up Google My Business? Read More »
Referrals are the lifeblood of all of our organizations. What’s the easiest sale you have ever made? Did you go out and have to use cold calling to find them? Did you meet them through a networking event? The answer to the easiest sale ever made is easy, it’s a referral. Staffing referrals come in
Why is My Team Not Getting Referrals? Read More »
In past blogs, we have briefly mentioned the importance of including a call-to-action in your marketing efforts; however, we never wrote a blog solely on this topic. That all changes today. With that being said, what is a call-to-action (CTA)? According to Hubspot, a CTA is a part of a webpage, advertisement, or piece of
Check This Out: A Guide to Your Staffing Firm Call-to-Action Read More »
We work with clients every single day on how to win clients. We work on lead generation, sales and recruiting enablement, messaging and differentiation, social media, websites and more, but we haven’t spent time talking about what it means to be a “TRUE” partner to your clients. Most staffing firms say that they are a
Stop Saying You Are Partnering With Your Clients if You Are Not Read More »
As we look at the global impact of these current times, communication has become more challenging. Even though we have several digital outlets, it has proven to be difficult to keep up communication with others from a remote standpoint. A study was completed in the 1980s that discussed how many impressions a person needed to
Communication Changing the Rules of Engagement Read More »
Digital marketing is vital to your business. There are so many aspects that make up a great digital marketing strategy, but how can it be applied to your brand? Your brand is the face of your staffing firm, and it must be promoted effectively. An easy way to feature your brand simply is through social
Digital Marketing and Social Media Advertisements Read More »
Let’s face it, along with your brand, your website is the face of your staffing firm. With technology advancing on a daily basis, our websites are able to have the best features to drive optimal traffic. How is your website’s user experience? Is your navigation clear? Does your site have impressive features? In this blog,
Website Enhancements in 2020: Staffing Firm Website Features Your Site Should Consider Read More »
How important is your branding strategy in our current environment? Now more than ever, branding has proven to be especially important. As we are all living in a contactless world due to the COVID-19 pandemic, online branding is important for staffing firms, and more specifically, your sales teams. In this blog, find what your sales
How Important is Your Branding Strategy in Our Current Environment? Read More »
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