June 2019

Why It’s Important to Implement a Brand Strategy For Your Staffing Firm

Brand identity is a crucial part of your firm’s overall marketing strategy. If you want your clients and consultants to recognize your company name along with a good connotation, then implementing a brand strategy for your staffing firm is what you need to do. With it, you’ll be able to uniquely distinguish yourself from your […]

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Is your website the beginning or the end of your marketing effort?

We all make the decision to create a website for our business, but do we begin with what it can do for us or do we simply say we need a site? Our website is the most client facing marketing tool we possess, but most companies are not sure what the site is currently doing

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What Do You Know About Your Clients: Market Research

Market research are two words that are surprisingly scary for your average staffing firm. That’s because these words imply taking a deep dive into understanding the needs and motivations of your clients and most firms just don’t have the personnel to achieve this lofty goal. However, most firms don’t need to take a deep dive.

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