May 1st marks our fourth year in business. According to Inc., 50% of startups fail within five years (depressing). According to Forbes, 90% of startups fail in general (even more depressing). These are gloomy facts, but I wanted to share them because when we started the business, these are the facts that we paid attention […]
Where does the time go? 90% of startups fail. Read More »
The die is cast! It’s time to develop a marketing plan for your staffing firm, but where do you start? Sometimes market research is purchased from an outside agency and sometimes it takes the form of easy-to-administer online surveys. In either case, the data collected provides valuable insight for your business. Market research and designing
Market Research Goes Hand in Hand with Designing your Marketing Plan Read More »
Are you in the driver’s seat? The future of your staffing firm depends on how well you are attracting the attention of potential clients and candidates. That said, informative content is one of the best ways to engage your target audience through social media and draw them to your website. What does your content marketing
Driving Your Staffing Firm’s Content Marketing Strategy Read More »
Email marketing campaigns are a great way to build up brand recognition and to allow clients and candidates to identify your staffing firm as an industry leader. By positively linking a brand with a particular staffing firm and establishing a sense of familiarity, potential clients and candidates begin to associate with the firm and build
Using Email Campaigns to Build Your Brand Read More »
300 Canal Street #8508
Lawrence, MA 01840
