What is the bread and butter of your organization? Is it your sales and recruiting teams? In the world of staffing, clients and candidates are your bread and butter. It is in your best interest to learn everything about them and to ensure that they are satisfied with the services that you are providing. In […]
Understanding the Needs of your Clients and Candidates Read More »
Have you stopped to ask yourself this critical question: What does my staffing firm brand stand for and is my message really speaking to my audience? It goes without saying that your brand-building efforts must begin with a thorough review of your staffing firm services. Where do you excel and what separates you from the
Does Your Staffing Firm Brand Speak to your Target Audience? Read More »
Some feel that the mobile revolution is well-established and here to stay, and others would argue that it has only just begun. In either case, there is no excuse for any staffing firm to miss the mark by ignoring their mobile marketing efforts. Busy professionals are making the most out of their down time by
Don’t Miss Out on these Mobile Marketing Opportunities Read More »
Are you burying your head in the sand? Well, that is no longer an option for those businesses that are reluctant to fully embrace social media. There is no denying the impact that social media has on our personal and professional lives and in the world of business, those who ignore social media or minimize
Getting Ready to Design a Social Media Strategy Read More »
Are you tired of seeing your competitors’ business flourish while your leads continue to decline? Do you feel that your services are superior to others in the industry, but don’t know how to communicate that to your target audience? While it is impossible for your firm to be the best in every niche of the
Make Your Staffing Firm Stand Out Read More »
Without generating and nurturing leads, staffing firms would be forced to close their doors. Aside from the obvious networking events and trade show participation, lead generation requires staffing firms to learn as much as possible about their target market and actively work to attract the attention of their audience. Monitor your social media profiles and
Don’t Ignore These Lead Generation Tips Read More »
Why should your staffing firm be concerned with content marketing? Does trade show content really have the ability to generate leads and bring in new business? How can content factor into your trade show efforts? When making a decision to attend and exhibit at a trade show, it is essential that you pay close attention
How Does Content Factor Into Your Trade Show Efforts? Read More »
Multimedia is a great way to drive traffic to your website and attract the attention of prospective clients and candidates. Coming up with creative ways to showcase relevant information is sometimes a challenge, so it is important to explore all possible mediums. When looking to build your brand, consider the following points and be sure
Are Podcasts Part of Your Marketing Strategy? Read More »
It’s just impossible to overstate this one major cornerstone of marketing: listen to your target audience. The best ad campaign in the world is not going to result in new business for your staffing firm if the message does not hit home with your prospective clients and candidates. Every aspect of your marketing campaign, from
Listen to Your Target Audience Read More »
Every staffing firm has a story, but how and where you tell your story matters. When looking to market your services, you need to spread your message through channels that are frequented by potential clients and candidates. No professional is ever far from his/her mobile phone, so if you truly are hoping to reach them
Make Sure Your Social Media Campaign Tells Your Staffing Story Read More »
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