August 2014

Ice Bucket

What Makes the Ice Bucket Challenge So Successful? A Lesson in Modern Day Social Media

Social media is a great way to start a conversation with your target audience and increase engagement with your brand. Social media is also an effective vehicle for spreading a message and generating interest in a particular cause. The success of the ALS-focused Ice Bucket Challenge campaign is a great example of modern day social […]

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Branding

Ways to Build Your Staffing Firm’s Brand Through Social Media

Simply put, your company brand is the way your firm is viewed by potential applicants, current candidates, clients, current employees and future employees. Social media is a valuable tool that has the power to build brand loyalty and your reputation within your industry niche. Social media platforms are a great way to attract visitors to

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SEO

Are You Really Getting the Most Out of Your Staffing Firm Website?

In order to build your business and your brand, it is essential that you maximize the return on investment (ROI) of your staffing firm website. Is your website generating qualified leads for your recruiting team? Are your sales managers converting leads into clients? If your staffing firm’s website is not bringing in business then your

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