2014

Lead Generation

Untapped Potential: Generate Leads by Reconnecting with Former Consultants

Are you missing out on a huge source of potential leads? Have you neglected one of the most skilled talent pools at your disposal? Former consultants, especially the best and brightest individuals, represent an amazing source of qualified leads for your staffing firm. It is important to keep track of your former consultants and to

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improve your staffing firm website SEO

How to Evaluate Your Staffing Firm’s Marketing Strategies

Staffing firm marketing initiatives need to be flexible in order to adapt to the changing needs within the industry. Both your business and the staffing market are constantly evolving, so it is imperative that you perform regular self-evaluations to assess your company’s strengths and weaknesses. Monitor the effectiveness of your marketing efforts, and make adjustments

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Big Data

Ways for Staffing Firms to Use Big Data to Their Advantage

In order to measure the effectiveness of your staffing firm marketing campaigns and recruiting efforts, it is imperative that you track as much information as possible and use that data to your advantage. Business owners are sometimes confused by the term big data. The most common misconception among small business owners is that big data

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Lead Funnel

Is Your Staffing Firm’s Website a Leading Driver of Applicants?

When qualified applicants search for new opportunities, their first source of information is generally the internet. Today’s online competition is fierce, and all companies must invest time and resources into carefully designing their staffing firm marketing campaigns and making sure their websites are updated, efficient and mobile-friendly. Do your analytics show that your staffing firm

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